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Always on [electronic resource] : advertising, marketing and media in an era of consumer control / Christopher Vollmer with Geoffrey Precourt.
- 作者： Vollmer, Christopher.
- 其他作者：
- 出版： New York : McGraw-Hill c2008.
- 主題： Consumer behavior. , Internet marketing. , Marketing. , Electronic books.
- URL：
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- 一般註：Includes bibliographical references and index.
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讀者標籤：
- 系統號： 000280844 | 機讀編目格式
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The Wall Street Journal Bestseller The Future is Now-Get Ready to Reap the Profits. We stand at the beginning of a consumer-centric age-an era with potentially enormous returns for leaders in marke
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