資料來源:
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Advertising in modern and postmodern times [electronic resource] / Pamela Odih.
- 作者： Odih, Pamela.
- 其他作者：
- 出版： Thousand Oaks, CA : Sage Publications 2007.
- 叢書名： Theory, culture & society
- 主題： Advertising. , Advertising--History. , Advertising--Social aspects. , Electronic books.
- URL：
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- 一般註：Includes bibliographical references (p. [212]-222) and index.
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讀者標籤：
- 系統號： 000278456 | 機讀編目格式
館藏資訊
Odih (sociology, Goldsmiths College, London) offers a critical examination of advertising culture, arguing that advertising in postmodern times is "productive of radically new forms of consumer subjec
資料來源：
三民書局
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