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Knowledge-driven innovation in start-ups and SMEs : emerging research and opportunities / Joana Coutinho Sousa, Jorge Gaspar.
- 作者： Sousa, Joana Coutinho de, 1986-
- 其他作者：
- 出版： Hershey, PA : IGI Global c2019.
- 叢書名： Advances in business strategy and competitive advantage (ABSCA) book series,
- 主題： New business enterprises. , Information technology--Management. , Knowledge management.
- ISBN： 9781522571551 (bound): NT4421
- 一般註："Research insights"--Cover. Includes bibliographical references (p. 131-151) and index.
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讀者標籤：
- 系統號： 000270770 | 機讀編目格式
館藏資訊
Introduction -- Innovation -- Start -- Develop -- Business plan -- Go-to-market -- In the future -- Solutions and recommendations -- Future research directions -- Conclusion.
摘要註
"This book addresses several topics in the discipline of business articulated with the discipline of innovation. It presents a new approach for innovation process for start-ups, providing information about all steps that must be followed. It also presents a method for evaluating the time of the innovation process based on five porter's forces"--
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