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Online surveys for dummies / by Vivek Bhaskaran and Jennifer LeClaire.
- 作者： Bhaskarank, Vivek
- 其他作者：
- 出版： Hoboken, N.J. : Wiley Pub 2010.
- 叢書名： For dummies
- 主題： Internet surveys , Social surveys--Methodology , Online-Datenerfassung , Datenerhebung
- ISBN： 9780470527962 (pbk): NT594 、 047052796X
- URL：
電子書
- 一般註：Includes index Introduction -- Getting started with online surveys -- Understanding online surveys -- Steering clear of common terminology confusion -- Trying your hand at online surveys -- Online survey tools you can use -- Building compelling surveys -- Preparing to build your survey -- Developing questions that get responses -- Building a compelling survey -- Exploring different survey types -- Distributing your survey to target audiences -- Preparing to launch your online survey -- Steering clear of spam complaints -- Sending your survey to the masses -- Surveying survey administration -- Analyzing your online survey results -- Diving into your online survey reports -- Daring to get advanced with survey analytics -- Reporting your online survey results -- The part of tens -- Ten ways to increase your response rates -- Ten common survey mistakes to avoid -- Ten online survey best practices
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讀者標籤：
- 系統號： 000241611 | 機讀編目格式
館藏資訊
The easy way to build effective online surveys for your business, with three months of free service! By targeting select response groups, online surveys are a great way to help your business, group,
摘要註
Online research can be enlightening-- or totally frustrating! Learn what goes into a good survey, where to get the software tools you need, and how to develop questions, interpret the answers, target the audience you need to reach, and analyze your results for meaningful data
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